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Google Energy Loses Steam?

December 1, 2011

Apparently Google has shuttered its renewable energy projects. The linked article in FastCompany.com, “Google’s Renewable Energy Initiative Is Dead,” discusses the progress Google made and what they have to show for it. That post is Today’s Quick Note.

The opening paragraph of the post summarizes it nicely:

In 2007, Google announced it was taking on a project that could be considered ambitious even by the search engine giant’s standards: the Renewable Energy Cheaper than Coal (RE<C) initiative, which was designed to bring down the cost of renewable energy through strategic investments and research. Last week, Google announced that the initiative is shutting down because “other institutions are better positioned than Google to take this research to the next level.” [italics are mine, and denote excerpts from the article]

The article also catalogs a few tangible outputs of the effort. These notably include the first comprehensive geothermal energy map of the United States. It’s sad to see the initiative go, and we can only hope that other organizations will pick up the torch (so to speak).

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One Comment
  1. Hey thanks for this article, quite an interesting read. Are you going write a follow-up for it? I’ll be sure to check it out if it happens.!

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